Named after the coldest, most unforgiving side of a mountain; The North Face have helped explorers reach the most unfathomable heights of the Himalayas. But The North Face legend began, ironically, only 150 feet above sea level in San Francisco's North Beach. It was here in 1966 that two hiking enthusiasts resolved to follow their passions and founded a small mountaineering retail store.
Soon thereafter, that little shop became known as The North Face, a retailer of high-performance climbing and backpacking equipment. In 1968, The North Face moved to the other side of San Francisco Bay and began designing and manufacturing its own brand of technical mountaineering apparel and equipment.
Through the 1960s, The North Face brand cherished a following amongst avid outdoor athletes and began sponsoring expeditions to some of the most far-flung, still largely untouched corners of the globe. This launched a proud tradition which continues in full force today and constantly reinforces The North Face mantra, Never Stop Exploring.
Now, more than 40 years after its humble grand opening, The North Face delivers an extensive line of performance apparel, equipment, and footwear for men and women. As well as technical tents, sleeping bags, rucksacks and accessories suitable for a variety of outdoor activities including climbing, backpacking, running, skiing and travelling.
Visit our new The North Face Shop today.